Nick Ogden's
Voice Pay goes live next week combining voiceprinting technology with secure online payments.
I knew this was in the pipeline. Nick Ogden, who founded
WorldPay in the late 90's told me about it when I
interviewed him last year.
A relative newcomer to the VoIP space (Nick launched the
Busta network last year), but with a background in finance and online financial transactions from his WorldPay days, some kind of a mash up from Nick was inevitable.
Some IP rights in biometrics provide the framework for an identification system using voiceprint technology. The high street banks, currently performing telephone transactions through the use of PIN numbers, have been looking at biometrics for some time. At least two major European banks use the
technology internally for security purposes although nothing has been publicly launched yet for customers. To obtain a high level of authentication security a user is asked to speak a PIN number following which a combination of voice recognition and biometric fingerprinting are used to identify the user. That said, the possibilities of just calling up and saying "What's my balance" is likely not far off. Voice recognition and biometrics have been on the verge of a breakthrough for several years.
The combination of Nicks pedigree in this field, coupled to the existing network infrastructure afforded by Busta's parent
Voice Commerce Group, the company behind
Engage , gives us the mouth-watering possibility of soon just uttering the words "OK I'll take it" with online and telephone transactions.
The technology is farther reaching than just finance. In terms of indentity misrepresentation, which has been
discussed here and
in the blogosphere in recent weeks, I can't help but have the vision of a telephone into which I just utter the words "call mum". My identity would then be biometrically confirmed prior to the call being routed via a voice recognition lookup against my phonebook and my callerID being confirmed accordingly.
This is Voice 2.0.