| Quote: |
| My company sells Click to Call |
Therein lies the rub, my feeling is that this is a 'marginal utility' product designed to wring the last ounce of sales potential from a site. It has to be sold to web designers and not web users and whilst these people may consider incorporating a free application or script (of which there are many) most would not consider suggesting to their client that it would be money well spent to add C2C.
I think it depends a lot on the target audience for the particular site, if you are selling to a tech biased audience then chances are they may have audio equipment attached to their PC, most others probably not.
Like VOIP itself C2C was perhaps perceived as a magic solution that could be oversold with plenty of hype. The reality is different, clients are more cynical and the cost of marketing becomes a major factor.